Senior Digital Marketing Executive

Job Title: Senior Digital Marketing Executive
Salary: Up to £35K DOE
Job Type: Fully Remote (with occasional travel across Northern England)

Requirements:

• Must hold a full UK driving license

About the Role:
Are you a results-driven Digital Marketing Specialist with a passion for driving impactful campaigns across PPC, SEO, email, and social media? Our client is seeking a talented individual to join their dynamic marketing team and play a key role in supporting lead generation and brand growth for both B2B and B2C audiences.

If you're a creative thinker with a knack for crafting engaging campaigns and have the analytical skills to turn data into actionable insights, this is the role for you.

Key Responsibilities:

• PPC Campaign Management: Create and optimize PPC campaigns on platforms like Google Ads, Bing, LinkedIn, and Meta, improving key metrics such as CPC, CPL, and ROI.
• Email Marketing: Design and execute targeted email campaigns using CRM tools (e.g., Zoho or similar) with a focus on audience segmentation and automation.
• Social Media Management: Build and engage communities on LinkedIn, X/Twitter, and Meta, while contributing to content creation and scheduling.
• SEO Optimization: Develop and implement keyword strategies to enhance on-site and off-site SEO, driving organic traffic growth.
• Website Maintenance: Manage and update WordPress content, including blogs and course listings, while supporting UX and eCommerce enhancements.

Preferred Skills & Experience:

• Proficiency in SEO tools like SEMrush.
• Hands-on experience with WordPress website management.
• CRM and marketing automation expertise (e.g., Zoho, Salesforce, or HubSpot).

This is a fantastic opportunity to bring your digital marketing expertise to a forward-thinking company, working in a fully remote role with flexibility and room for growth.

Ready to make an impact? Apply now!

In Technology Group Ltd is acting as an Employment Agency in relation to this vacancy.