CRM Coordinator

UNIQLO is a leading brand of the Fast Retailing Group, one of the largest apparel retailers in the world. UNIQLO respects the individuality and lifestyle of all customers and takes pride in creating high quality, long-lasting, innovative clothing at an affordable price.

We are currently recruiting for an CRM Coordinator to sit within the EU team, based in our London office. You will be reporting into the European CRM Manager.

The goals of the CRM team are to drive revenue through the email and app channel and to grow the email and app subscriber list. This role will be key to achieving both goals as the responsibilities include optimising all email and push marketing campaigns to increase customer engagement and taking an active role in finding ways to grow our database.

The person in this role will be responsible for delivering successful marketing campaigns by ensuring that all emails and push are planned, briefed and delivered on time and according to business needs. This includes delivering weekly e-newsletter and push campaigns to our active database as well as daily and weekly triggered campaigns to inactive segments.

This person will also be responsible for monitoring performance, sharing results with the wider team and taking an active role in devising new methods of driving additional revenue.

The person in this role will be working primarily within the CRM team, but also with the content, design, marketing and merchandising teams as well as external vendors.

Markets: UK, France, Germany, Spain, Italy, Denmark, Sweden, Belgium, Netherlands, Rest of Europe. This is a European-wide role.

What you will be responsible for

• Participating in cross-functional meetings and be aware of business goals and priorities

• Planning and maintaining a weekly and monthly e-newsletter and push calendar based on business needs

• Briefing email campaigns to designers and copywriters

• Building email campaigns

• Creating workflows

• Checking and testing all email proofs to ensure accurate communication with the customers (links, grammar, spelling, pricing)

• Reporting on email performance, analysing results and implementing effective campaign improvements

• Taking ownership of AB and multivariate tests to ensure we maximise our KPIs

• Staying aware of industry best practices

• Supporting with ad hoc CRM and e-commerce projects

Skills, Experience and Attributes

• Strong attention to detail

• Strong business acumen

• Strong organisation skills and ability to meet deadlines

• Good team player

• Excellent interpersonal skills and the ability to build strong relationships at all levels of the business and with external suppliers and providers

• Good communication and presentation skills

• Foreign language is a plus

• Experience with Adobe Campaign is a plus

Benefits

• 26 days holiday + 8 bank holidays

• Staff Discount 30%

• Global Profit Share Scheme

• Employee Assistance Programme

• Private Medical Care

• Private Pension Scheme

• Travel to work loan scheme

• Tea and coffee provided

• Hybrid working, 2 days from home, 3 days in the office

• Social events throughout the year

• Seasonal Sample Sales

• Volunteer Day - twice a year

• Great Location - Close to transport links, underground Piccadilly and Oxford Street stations. Close by to shops restaurants/bars/cinema and gyms

UNIQLO is an inclusive employer and we welcome applications from all profiles, regardless of age, race, gender, sexual orientation, disabilities or background.

We take data protection very seriously and understand the importance of protecting your privacy and Personal Information.