Head of Digital/ Senior Digital Marketing Manager

Senior Digital Marketing Manager
Location: South Manchester (Hybrid)
Salary: £40,000 - £45,000

Are you an experienced digital marketing professional with a passion for driving results through paid channels? Do you have the expertise to lead multi-channel strategies while managing multiple brands and stakeholders? If so, we’d love to hear from you!

We are seeking a Senior Digital Marketing Manager to take ownership of our paid advertising efforts across five unique brands. Operating as an internal agency, you’ll lead a small team and oversee the management of PPC, paid social, and display campaigns, while also ensuring strategic integration with other marketing channels, including SEO.

About the Role

• Leadership: Manage and inspire a growing team of 2-3 digital marketers, with plans to expand the team by two more members within your first year.
• Paid Media Expertise: Develop, execute, and optimise PPC, paid social, and display campaigns to achieve lead generation and sales targets.
• Strategic Oversight: Drive overarching digital marketing strategies that align with the unique goals of each brand, incorporating SEO and other channels as part of a holistic approach.
• Stakeholder Management: Work closely with brand leads to align marketing activities with business objectives, providing clear reporting and actionable insights.
• Performance Focus: Continuously analyse campaign performance, identifying opportunities for improvement and ensuring exceptional ROI.

What We’re Looking For

• Extensive experience in managing PPC, paid social, and other paid advertising channels.
• Solid knowledge of SEO and its role in multi-channel strategies.
• Proven ability to manage teams and nurture talent in a fast-paced, results-oriented environment.
• Strong communication and stakeholder management skills, with experience balancing the needs of multiple brands or accounts.
• A proactive, energetic attitude with a drive to "get the job done" and exceed expectations.
• Strategic thinker with hands-on expertise in campaign management and optimisation.

If you think this role could be for you, or you want to find out more information. APPLY NOW, or get in touch with Elliott from Forward Role:

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