Brand Manager

I have an exciting opportunity for an experienced Brand Manager to join a leading healthcare/pharmaceutical organisation.
  
This is a 12-month contract which is likely to extend.
  
This role is pivotal for the upcoming launch of a product. If you are passionate about marketing strategy, brand development, and making a substantial impact in the healthcare sector, this could be the perfect opportunity for you.
  
Brief Overview
Product Launch:

• Play a critical role in the launch of a product in a new indication.
• Drive the development and execution of marketing strategies and brand plans to support the product launch.

Campaign Development:

• Build and support the creation of innovative and effective campaigns and initiatives.
• Aim to build advocacy, grow sales, and increase market share in the UK and Ireland.

Performance Tracking:

• Track relevant KPIs and metrics to inform marketing activities.
• Review and adjust brand tactics per cycle based on key internal and external dynamics.

Material Development:

• Develop competitive and impactful materials for field use to advance our brand strategy.
• Work collaboratively to develop product promotional materials, seeking cross-functional input to maximise the impact of materials.

  
Key Skills & Experience
3-4 years brand management experience (either in-house or in a suitable agency role)
Good working knowledge of the pharmaceutical industry
Effective communication skills