PPC Account Director

Job Title: Paid Search Account Director
Location: London (Hybrid)
Type: Full-Time
SPEAKING FRENCH would be an absolute bonus

About Us

We are an award-winning independent agency in the heart of London, known for delivering innovative and data-driven digital marketing campaigns. We pride ourselves on fostering a culture of collaboration, creativity, and growth, providing our clients with bespoke strategies that drive measurable results.

The Role

As a Paid Search Account Director, you will lead and grow the agency’s paid search function, managing high-profile client accounts, and mentoring a talented team of paid media professionals. You will play a pivotal role in shaping the agency's PPC strategies, driving innovation, and ensuring client satisfaction.

Key Responsibilities

• Strategic Leadership: Develop and oversee paid search strategies that align with client goals, ensuring innovative, data-driven, and effective campaigns.
• Client Management: Serve as the main point of contact for key clients, building strong relationships and ensuring their needs are met with excellence.
• Performance Management: Monitor, analyze, and report on campaign performance, providing actionable insights and recommendations for optimization.
• Team Leadership: Manage, mentor, and inspire a team of paid search specialists, ensuring they deliver high-quality work and achieve their professional growth objectives.
• Business Development: Identify opportunities to expand services within existing accounts and contribute to new business pitches.
• Collaboration: Work closely with other channel leads (e.g., SEO, Social, Programmatic) to ensure integrated and cohesive strategies.
• Budget Management: Oversee campaign budgets, ensuring efficient allocation of spend to maximize ROI.

What We’re Looking For

• Proven experience in paid search strategy, implementation, and optimization, ideally within an agency environment.
• Exceptional client management skills, with the ability to build trust and communicate effectively with stakeholders at all levels.
• Strong analytical skills and expertise in platforms like Google Ads, Microsoft Ads, SA360, and analytics tools (e.g., Google Analytics, GA4).
• A track record of managing and growing successful teams.
• Proficiency in Excel, reporting tools, and data visualization.
• Ability to balance strategic vision with hands-on execution when needed.
• Passion for staying ahead of industry trends and applying them to campaigns.
• Experience with cross-channel collaboration and delivering integrated marketing strategies.