SEO & Content Executive

SEO & Content Executive

£28-35k + Great Benefits

Farnborough, with one day a week working from home after probation

VR/10435

A great opportunity has arisen to join a friendly, small B2B team in a specialist SEO & content role. This will be a content heavy position and will not be a technical SEO role. Working alongside a digital agency, you will help to drive brand awareness and revenue through on-page and off-page content, keyword strategy and link building and will be supported by the global channel lead for SEO. The role will also provide the opportunity to diversify into other areas of digital marketing including managing email newsletters and running organic social media

Your role will involve:

• Working alongside external agency to create growth from organic search:

o Setting demands on external agency for on-page SEO and monitoring performance against SLAs

o Undertaking keyword research to identify areas for growth

o Optimising on-page content for identified keywords to improve website visibility and page rankings

o Researching and identifying on-page content gaps to develop and executing an SEO- centred content plan

o Writing engaging on-site and off-site digital content

o Working with off-page SEO to build page authority, including link building and digital PR

o Monitoring performance and continuing to optimise based on key KPIs

• Creating commercial email marketing newsletters
• Translating, localising and adapting digital marketing assets (including copy and creatives)
• Performing regular website content updates
• Managing the brand’s organic presence across social media platforms

You will be the ideal candidate due to your:

• Graduate degree in marketing, communications, or similar
• Minimum of three years relevant digital marketing experience
• First-hand use of digital analytics platforms, including GA4 and Google Search Console, and SEO rank tracker tools
• Strong analytical skills to data-mine insights and act accordingly
• Experience of content creation including SEO copy, creation of organic social material and email marketing
• Experience of using web content management systems (CMS)
• Ideally experience with email marketing software and social media management platforms
• Strong written English skills
• Excellent communication skills and the ability to adapt to the audience
• Ability to manage a wide variety of tasks and prioritise workload effectively
• Excellent organisational skills and attention to detail

This is a great chance for you to put your skills to good use and develop within a friendly, forward-thinking organisation. Please apply now if this sounds like the role for you!