Senior Brand Marketing Manager - Maternity Cover

If you have senior experience in developing integrated brand campaigns as well as experience of brand guardianship, this could be the role for you.

Working in the Brand & Content team, you will be leading on the delivery of our big integrated campaign, launching in October, in collaboration with our creative and media agencies,

You will work with a wide range of internal teams, including Fundraising, Corporate Partnerships, Media, Volunteering, Services, Retail, and local Age UKs in order to deliver campaigns that are on brand and support Age UK's strategic aims. Working to embed our new brand guidelines, you will ensure that they are understood and adhered to by teams across the organisation.

The friendly and energetic Brand & Content team also develops work in-house for a range of channels in collaboration with a wide range of teams, all to the highest standard, so you can expect a variety of interesting and creative projects.

This a 12 month Senior Brand Marketing Manager maternity cover contract. We operate a hybrid-working model, a blend of home and office working. This role will include regular days working from our London office. Your travel costs to the London office are not covered by the charity.

As this is a senior role, please ensure that you detail your relevant experience in your supporting statement.

Must haves:

• Extensive experience of delivering large, impactful, multi-channel campaigns on time and within budget
• Experience of brand guardianship, working with stakeholders from across the organisation to ensure the brand guidelines and brand strategy are applied consistently.
• Ability to think big and push teams to activate campaigns in innovative, strategic ways.
• Strong interpersonal skills and ability to work collaboratively with colleagues from across a large organisation.
• Strong stakeholder management skills.
• Experience in briefing and managing creative and media agencies, including the consolidation and communication of sometimes complex stakeholder feedback.
• Understanding of the full range of marketing channels and how each supports specific organisational objectives, including the role of brand metrics.
• Excellent verbal and written communication skills.
• A positive, creative attitude.

Great to haves:

• Experience of working for/with charities
• Experience working with teams and colleagues remotely and across multiple locations

What we offer in return

• Competitive salary, 26 days annual leave + bank holidays + annual leave purchase scheme
• Excellent pension scheme, life assurance, health cashback plan and EAP
• Car Benefit Scheme, Cycle to Work Scheme and Season Ticket Loan
• Techscheme - buy any tech from Apple or Currys, up to £1000, and spread the cost over 12 months, interest free
• Blue Light Card Scheme
• You Did It Awards - recognition awards from £100-250.

Additional Information

For a full list of benefits please click here https://about-us/jobs/employee-benefits/

All CVs will be anonymised by our recruitment system when you apply for a role at Age UK. Please note that our system is unable to anonymise cover letters, and we would therefore ask that to support the work we are doing on making our recruitment selection process fairer and more unbiased, that you remove any personal information from your cover letter/supporting statement, including your name before uploading this. All equalities monitoring information is also anonymised and not shared with the hiring panel. Your name and address will only be known to us once you are invited for an interview.

Age UK is an Equal Opportunities employer and positively encourages applications from suitably qualified and eligible candidates, regardless of age, sex, race, disability, sexual orientation, gender reassignment, religion or belief, marital/civil partnership status, or pregnancy and maternity. We guarantee an interview to disabled candidates who meet the minimum criteria under the Disability Confident Scheme. Please note that on occasion, due to high numbers of applications, Age UK reserves the right to limit the overall number of interviews offered, and therefore, it may not always be practicable or appropriate to interview all disabled people that meet the minimum criteria for the job.

Age UK is committed to safeguarding adults at risk, and children, from abuse and neglect. We expect everyone who works with us to share this commitment.

Early application is encouraged as we will review applications throughout the advertising period and reserve the right to close the advert at any time.

Age UK politely requests no contact from recruitment agencies or media sales. We do not accept speculative CVs from recruitment agencies nor accept the fees associated with them.