Marketing Manager

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Marketing Manager

Bedford

Post Date, 20/12/2024

Salary: 50000-60000 per annum

Permanent

Location: Bedfordshire
Salary: £50,000 to £60,000 per annum, DOE
Hours: 40 per week
Job Type: Full time
Contract Type: Permanent

Company Overview

We are a niche service provider to the built environment, seeking an ambitious and marketing-savvy individual to drive internal and external communications that support our commercial and cultural growth.

The business provides specialist access and maintenance solutions for facades, roofs, and glazing on high-end hotels, large commercial buildings, and MOD estates. We are service-driven, with a strong retained client base. Our goal is to increase market share in our sectors to achieve sustainable, predictable, and profitable growth.

We have high staff retention and have recently earned 'Great Places to Work' accreditation. Our people-first culture is transparent, team-focused, and rooted in personal development and continuous improvement. By fostering trust and building skills aligned with our growth plans, we aim to remain a great place to work.

Our culture centres on delivering service excellence, collaboration, authenticity, and continuous improvement. Over the past 18 months, we’ve experienced strong growth through a client service-driven strategy. Now, we’re scaling up our marketing activities to strengthen communication and sustain this momentum.

The Role

We are looking for an experienced and creative Marketing Manager to help shape and execute our marketing and communication strategy. This role involves planning, strategising, implementing, and analysing marketing activities to drive business growth.

You will collaborate closely with senior leaders and manage a small team, bringing innovative ideas to the table. The ideal candidate is both strategic and hands-on, able to adapt to feedback from clients and colleagues to deliver effective results.

Key Responsibilities

Growth:

Work with the Founder on fresh ideas and initiatives aligned with the company’s three-year growth plan.
Expand communications with current clients to drive stronger relationships and market share.

Marketing:

  • Develop and implement a 12–36 months marketing and communication strategy.
  • Collaborate with the Head of Digital to align digital marketing efforts with overall goals.
  • Lead the creation and delivery of innovative online and offline campaigns to strengthen market positioning.
  • Oversee marketing analytics and reporting for senior management.
  • Manage external agencies, including PR partners for award submissions.
  • Utilise CRM systems (HubSpot) and internal tools for effective campaign management.

Data-Driven Insights:

  • Monitor and refine commercial activity to ensure alignment with KPIs and growth targets.
  • Leverage in-house systems (e.g., WorkBuddy) for data analysis and reporting.
  • Drive customer lifecycle planning to engage both current clients and new markets.

Leadership:

  • Grow the marketing function under your tenure, shaping its structure and strategy.
  • Manage and develop a small marketing team, ensuring alignment with business objectives.
  • Contribute to recruitment, succession planning, and talent management.
  • Support cross-functional teams with marketing assets and initiatives.

Commercial Support:

  • Align marketing outputs with sector-specific growth strategies.
  • Engage with clients to incorporate feedback into actionable initiatives.
  • Identify risks and implement strategies to mitigate them.
  • Prepare assets and campaign to support the commercial team.

Your Experience & Attributes

Education & Qualifications:

  • Degree, Masters, or MBA in a related field (or equivalent experience).
  • Evidence of recent Continuous Professional Development (CPD) and relevant accreditations.


Experience:

  • Minimum 5 years’ B2B marketing experience at a senior level.
  • Expertise in both online and offline marketing, including LinkedIn.
  • Proven ability to manage and lead teams.
  • Strong track record in expanding market share with new products or services.


Skills:

  • Exceptional communication, organisational, and leadership skills.
  • Proficient in Adobe CC (image and video applications) and Microsoft Office.
  • Analytical with strong problem-solving abilities.
  • Creative, with a keen eye for design and branding.
  • Confident and resilient, with a collaborative and open mindset.


Personal Attributes:

  • Authentic and consistent team player.
  • Positive, ambitious, and eager to grow.
  • Open to feedback and continuous improvement.


What’s in it for You?

We recognise the importance of flexibility and value alignment. The package below is a guide and can be tailored to suit the right candidate:

  • Salary: £50,000 to £60,000 per annum, DOE
  • Discretionary bonus
  • A 6-month probationary period
  • Career progression, personal development, and training investment
  • Flexible working hours (40-hour week, full-time, Monday to Friday)
  • Hybrid working after successfully passing probation (4:1 ratio)
  • 22 days annual leave + 8 statutory days (negotiable)
  • Employee healthcare program and gym membership
  • Onsite gym, sauna, ice-bath, and cycle-to-work scheme
  • Early finish at 4pm on Fridays

You must already have the right to work in the UK to be considered.

Application Details

Deadline for applications: 17th January 2025
15 min Sifting Chat: From 20th January
First Interviews: From 27th January
Final Interviews & Presentation: From 3rd February

We will review applications as they come in and reserve the right to interview before the deadline.

REF-218 723

Job Responsibility
Contract Details
  • Contract Type: Permanent
  • Salary Type: per annum
  • Total Applications: 4
  • Last Date: 31/01/2025
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